personal brand

How to build a successful personal brand

How to build a successful personal brand

Crown-wearing mermaids = Starbucks.

“Just do it” = Nike.

Tear-inducing commercials set in small-town hockey arenas = Tim Horton’s (where my fellow Canadians at?).

This is the power of branding.

A logo, a slogan, or even a feeling so strongly associated with a company, that you instantly think of its name when you hear, see, or feel it.

Imagine *you* had that same power.

Liiiike, woman in a green tropical shirt with a lei around her neck = Elise Darma.

See what I just did there?

Creating a personal brand has been a big part of the success I’ve had in the online business world.

The quality and uniqueness of what you offer will get you pretty far, but a strong personal brand will guarantee that people will notice and remember your offerings.

So that’s what we’re talking about today: personal brands. What they are, why they matter, and how *you* can build a successful personal brand using the tips and tricks that worked for me.

Let’s dive in 🏊

How to prepare for a successful personal brand photoshoot

How to prepare for a successful personal brand photoshoot

Your brand is not your logo.

I repeat, your brand is not your logo.

Your brand is SO much more than a cute squiggle, complimentary colors or a witty slogan.

Your brand is a visual representation of YOU.

And there is no better way to get that across than with a personal brand photoshoot.

It will keep your visuals on-point whether you're posting on social media, designing your website or putting together an online course.

So, without further ado, here are my top 8 tips for making a successful personal brand photoshoot happen.