instagram insights

The best 8 apps for Instagram Story videos that convert

The best 8 apps for Instagram Story videos that convert

Once upon a time, in a land far, far away, there was a mobile app called Instagram. 

All the millennials and cool Gen Xers flocked to this magical app to share…

Photos. Heavily filtered snaps of snow-covered streets and cappuccino art.

The end.

Imagine Instagram’s story (no pun intended) ended there? 

Ha. Little did we know back in 2010 that photos were the mere beginning.

In 2013, Instagram made it possible to share videos and blew our minds. 

Six years later, with the addition of Instagram Stories and IGTV, video content has become a huge part of Instagram as evidenced by these Instagram video truths:

  • Video content receives up to 21% more interactions than images on Instagram

  • Time users spend watching videos on Instagram has increased 80% year-over-year since video launched

  • 70% of Instagram users watch video content in the form of Instagram Stories every day

  • Video posts receive 38% more engagement than image posts and 2.1x the number of comments

How to batch create and schedule your Instagram posts (PLUS my favorite tool)

How to batch create and schedule your Instagram posts (PLUS my favorite tool)

Gather ‘round your digital screen of choice and let me tell you a juicy secret.

I don’t upload my own Instagram posts.

*Cue the audible gasp*

That’s right, people. I’ve got my feed on autopilot.

Just because I’m such an Instagram cheerleader doesn’t mean I live inside the app. I’ve got things to do, a life to live, a belly to feed, a cat to imagine… you get the idea.

Plus, scheduling my Instagram posts ahead of time gives me major Olivia Pope vibes: it’s handled. 🤛

Here are the reasons why you should schedule your Instagram posts so you never have an “oh, crap — gotta post to IG” moment again (*cough speaking from experience cough*).

Plus, I’m sharing why BATCHING is the best way to get on top of your Instagram game, and how to do it.

Instagram Story analytics: how to analyze your performance like a pro

Instagram Story analytics: how to analyze your performance like a pro

400 million people use Instagram Stories every day.

Let that sink in.

The population size of the United States (plus some) is logging into the 'gram and tapping on Stories from their friends, celebrities AND businesses.

It's a golden opportunity to attract your ideal customer and start making sales.

And it won't cost you a cent.

Instagram Stories is one of the best ways to grow your account, engage your followers and boost your business's bottom line.

But before you can start making it rain with dollar bills, you need a solid Instagram Stories strategy.

Not sure where to start? The answer lies in your analytics.

Here's everything you need to know about Instagram Stories analytics so you can craft a winning strategy.