instagram features

The best 8 apps for Instagram Story videos that convert

The best 8 apps for Instagram Story videos that convert

Once upon a time, in a land far, far away, there was a mobile app called Instagram. 

All the millennials and cool Gen Xers flocked to this magical app to share…

Photos. Heavily filtered snaps of snow-covered streets and cappuccino art.

The end.

Imagine Instagram’s story (no pun intended) ended there? 

Ha. Little did we know back in 2010 that photos were the mere beginning.

In 2013, Instagram made it possible to share videos and blew our minds. 

Six years later, with the addition of Instagram Stories and IGTV, video content has become a huge part of Instagram as evidenced by these Instagram video truths:

  • Video content receives up to 21% more interactions than images on Instagram

  • Time users spend watching videos on Instagram has increased 80% year-over-year since video launched

  • 70% of Instagram users watch video content in the form of Instagram Stories every day

  • Video posts receive 38% more engagement than image posts and 2.1x the number of comments

How to use Instagram Story polls to strengthen your online business

How to use Instagram Story polls to strengthen your online business

The conversations I’ve had after posting Instagram Story polls have led to new clients, new business and real connections. (Plus, seeing poll responses is a fun way to pass the time at airports.)

No need for voter’s registration or proof of identification.

Anyone from anywhere in the world (with an Instagram account) can cast their ballot and weigh in on the debate!

Today, I’m going to show you how I use Instagram Story polls to conduct market research and strengthen my online business — both in messaging and in sales.

As a special bonus, I’m also including all the entertaining and cheeky ways that I use polls to engage with my audience!

Off to the polls we go!