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I’m Elise Darma.

I’m here to make social media
bearable and efficient for you.

As an “elder millennial,” I’m your
bridge between the pre-Internet
world (I remember having
only
garden snakes and trampolines to
play with), the corporate world (you
bet I had an
office cardigan) and
today’s digital marketing world.

here, take my hand –
it’s going to be great.

I speak your language whether you’re
brand new to online marketing, come
from the 9-to-5
ladder life, or have
been in business for 30 years. Even as
I write these words, I smirk a little

because while they’re true (my
20,000+ students say so)… It took me
a long time to reach
this level of inner
confidence.

Because it wasn’t
always like this.

Because it wasn’t
always like this.

I spent years of my entrepreneurial
journey questioning myself, doubting
my ideas and hitting wall after wall.

Like when I started my personal
brand on Instagram and tried to

moonlight as a travel influencer,
literally twirling in the rice fields of
Bali
while spending hours tweaking
highlights, shadows and saturation –

only to get followers, but no dollars.

I thought: “There’s gotta be a better
way. These social tools can’t just be

for fake popularity, can they?
Otherwise, I’m out.”

  • If you’re reading this, it means I did find a better way.
  • If you’re reading this, it means I did find a better way.
  • If you’re reading this, it means I did find a better way.
  • If you’re reading this, it means I did find a better way.
  • If you’re reading this, it means I did find a better way.
  • If you’re reading this, it means I did find a better way.
  • If you’re reading this, it means I did find a better way.
  • If you’re reading this, it means I did find a better way.
  • If you’re reading this, it means I did find a better way.

And today, I still wear an office cardigan

Except it’s inside my home office
with my wooly slippers on – where
my business
makes my last boss’s
yearly salary in just two weeks.

These days, my speciality is in
helping the not-so-Insta-famous
people make actual,
real revenue

directly from social platforms.

Together, my students have
collectively earned over $2,000,000
in
revenue (just from what’s been
reported back to me – it’s likely

much more) for free, directly from
Instagram. I could give you a
long
list of all of my degrees and
accolades, but what you really
need
to know is all right here>>

I hope you’ll join me on my mission
of cutting out the fluff in social

media and only using it smartly,
efficiently and with R.O.I. – so that

you can experience the sweet joys
of a business that’s profitable
and
fulfilling.

Don’t be Fooledby my highlight reel

My social media journey began
back in 2010 with peaks and
valleys.
Here’s a looky-loo.

2010

  • Worked part-time as a
    social media marketer
  • Studied radio and television arts
    at Ryerson University
  • Ran a personal blog as a portfolio
    to get hired in traditional media
  • Competed in Miss World Canada
    and didn’t make the top 10

2011

  • Finished my undergraduate degree
  • Choked on air during a live radio
    interview across Canada
  • Got hired full-time as a marketing
    specialist at a startup incubator

2012

  • Continued in the same full-time job
  • Worked as a radio show intern and
    fill-in producer at CHUM FM
  • Completed a year-long training in
    Second City’s improv program
  • Opened my personal
    Instagram account

2013

  • Read “The 4-Hour Workweek” and
    the wheels started turning
  • Secured my first client and
    my side hustle began
  • Grew my client’s Instagram to
    100K followers in six months

2014

  • Grew my client base to four
    e-commerce brands
  • Quit my corporate day job
  • Went on an “Eat, Pray, Love” journey
    to Australia, Bali and Hawaii

2015

  • Took my business on the road,
    working from 12 different cities
  • Evolved my freelancing to a
    full-fledged agency called Canupy
  • Hired two contractors to help
    me with client work

2016

  • Decided to pursue financial
    independence
    along with
    location freedom
  • Grew the @EliseDarma Instagram
    from 3,284 to 39,000
  • Hired my first business coach
  • Launched EliseDarma.com and
    hosted my first live webinar
  • Reached my first 1,000
    email subscribers

2017

  • Launched and created two
    digital courses
  • Became a 1-on-1 coach for
    freelancers
  • Hit 6-figures for the first time
  • Reached 155 course students,
    71K Instagram followers

    and 4,500 email subscribers

2018

  • Tripled my revenue, earning
    $350,000
  • Helped a student make $100K
    in revenue in just 10 months
    from Instagram
  • Hosted an in-person business
    retreat in Portugal
  • Started my YouTube channel
    (didn’t stick with it)
  • Reached 685 course students, 77K
    Instagram followers
    17K email 
    subscribers and 6 contractors

2019

  • Revenue stagnated at $400K
    with slim profit margins
  • Hosted a second retreat in
    Bali with zero profit
  • Hired a video editor and
    restarted my YouTube channel
  • Created and launched Story Vault
  • Reached 2,166 course students,
    77K Instagram followers,
    26K
    email subscribers and 6 contractors

2020

  • Created two more mini courses:
    Caption Vault and Videos Vault
  • Became a 7-figure business
  • Featured by Amy Porterfield,
    Cathy Heller
    Social Media Examiner,
    Digital Marketer and Teachable
  • Got engaged in Mexico
  • Reached over 20,000 course
    students, 100K followers on

    Instagram, 50K email subscribers
    and 45K YouTube subscribers
Elise Big Hat

2021

  • Expanded the team to 8 people
  • Built my signature course Social Bank from the ground up
  • Experienced near burnout and quit coffee
  • Lived out of a suitcase for 8 months
  • Moved to Barcelona
  • Reached over 30,000 course students, 170K followers
    on Instagram, 80K email subscribers and 95K YouTube
    subscribers

2022

  • On Video membership launches to 2,000 founding members
  • Spoke on stage at Social Media Marketing World, a goal
    of mine since 2018
  • Reached 100k YouTube subscribers, and subsequently took
    a 5-month break
  • Bought a house with my partner
  • Had a typical business burnout in the summer
  • Wanna know more? Scroll through these 10 fun facts about me.
  • Wanna know more? Scroll through these 10 fun facts about me.
  • Wanna know more? Scroll through these 10 fun facts about me.
  • Wanna know more? Scroll through these 10 fun facts about me.
  • Wanna know more? Scroll through these 10 fun facts about me.
  • Wanna know more? Scroll through these 10 fun facts about me.
  • Wanna know more? Scroll through these 10 fun facts about me.
  • Wanna know more? Scroll through these 10 fun facts about me.
  • Wanna know more? Scroll through these 10 fun facts about me.
  • Wanna know more? Scroll through these 10 fun facts about me.
  • Wanna know more? Scroll through these 10 fun facts about me.

The weird, the random,
the wonderful.

1. I love to travel,
but I
hate airplanes.

I feel like a canned sardine
being babysat by a
next door
neighbour who wants me to
just go to
sleep, already.

3. I grew up as the only
girl
in a Mormon family
of 6.

Fun fact: I have just one Mom
and my main vice
growing up
was sugar – brownies, cookies
and
candy all day, everyday.

5. My first name is actually

not Elise.

It’s the same as the biggest
pop star of the late
90s.

7. I dropped out of
University
after being a
straight-A student
in high
school.

My next move? Working on a
cruise ship, sailing the

Atlantic ocean for a summer.

9. If I didn’t have to work,
I’d be
doing exactly what
I’m doing now:
traveling,
writing and documenting.

Truthfully, I’m more
comfortable behind the
camera
than in front of it.

2. I got my start in business

because of instagram.

A friend asked for marketing
help in 2013 to grow
his
clothing company and 9
months later – I quit
my job
to grow Instagram accounts
for clients full-
time.

4. I moved across Canada

for a boy.

My advice: don’t move across
the country for a
boy. But DO
take big leaps for yourself.

6. I traveled to Europe for
the first
time on my own
at 18 years old.

This is when I first experienced
cars on the other side of
the
road, good-looking Dutch
people, and flaming
sambuca
shots. #neveragain

8. My childhood cat was

named Fester.

Not after Uncle Fester
Addams, but inspired by a

festering sore he got one day
after a cat-scrap. Cute.

10. I taught piano for 8
years
and today, I LOVE to
teach others
the things
I know.

When it comes to Instagram, business and making
freedom your new routine.

When it comes to Instagram, business and making freedom your new routine.

The weird, the random,
the wonderful.

1. I love to travel,
but I
hate airplanes.

I feel like a canned sardine
being babysat by a
next door
neighbour who wants me to
just go to
sleep, already.

2. I got my start in business

because of instagram.

A friend asked for marketing
help in 2013 to grow
his
clothing company and 9
months later – I quit
my job
to grow Instagram accounts
for clients full-
time.

3. I grew up as the only
girl
in a Mormon family
of 6.

Fun fact: I have just one Mom
and my main vice
growing up
was sugar – brownies, cookies
and
candy all day, everyday.

4. I moved across Canada

for a boy.

My advice: don’t move across
the country for a
boy. But DO
take big leaps for yourself.

5. My first name is actually

not Elise.

It’s the same as the biggest
pop star of the late
90s.

6. I traveled to Europe for
the first
time on my own
at 18 years old.

This is when I first experienced
cars on the other side of
the
road, good-looking Dutch
people, and flaming
sambuca
shots. #neveragain

7. I dropped out of
University
after being a
straight-A student
in high
school.

My next move? Working on a
cruise ship, sailing the

Atlantic ocean for a summer.

8. My childhood cat was

named Fester.

Not after Uncle Fester
Addams, but inspired by a

festering sore he got one day
after a cat-scrap. Cute.

9. If I didn’t have to work,
I’d be
doing exactly what
I’m doing now:
traveling,
writing and documenting.

Truthfully, I’m more
comfortable behind the
camera
than in front of it.

10. I taught piano for 8
years
and today, I LOVE to
teach others
the things
I know.

When it comes to Instagram, business and making
freedom your new routine.

When it comes to Instagram, business and making freedom your new routine.

I’m that front-of-class type who’s
passing all the notes your way.

Get a weekly dose of what’s working
in my business
that
you can
implement in yours.

elise Darma An extroverted introvert

I teach not-so-Insta-famous
business people how to
show up on
social
in a way that’s bearable and
profitable.
Let me show you the
ways. (It’ll be fun, I promise.)